Home News Kodak Inks New Deal with Five Major Studios to Keep Motion Picture...

Kodak Inks New Deal with Five Major Studios to Keep Motion Picture Film Alive

Kodak has inked a new deal with five of the six major movie studios, re-upping an initial agreement made in 2015 and ensuring that we won’t see celluloid completely replaced by digital in Hollywood any time soon.

The Hollywood Reporter broke the news yesterday ahead of the expected announcement at the Fourth Annual Kodak Film Awards last night. Details are slim, but we know that five major studios — Disney, NBCUniversal, Paramount, Sony, and Warner Bros.—have all committed to buying “undisclosed amounts” of motion picture film from Kodak moving forward.

How long this particular deal is set to last, or what kind of impact this will have on Kodak’s bottom line are unknown. But Kodak says that it “has seen a substantial increase in film sales each year for five consecutive years,” and these new agreements will ensure that this trend continues upwards.

Stills photographers with no attachment to motion picture film might be tempted to ask “so what?” at this point. But as our friends at EMULSIVE point out, a victory for motion picture film is a victory for all film: stills included.

Increased demand for film of all kinds helps keep the medium alive, whether that demand is coming from a younger generation of fresh film lovers, or Hollywood titans like Quentin Tarantino.

(via EMULSIVE)


Image credits: Photo courtesy of Kodak.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Must Read

Edit FASTER With This Effective Photoshop Trick: Same Document In Two Windows – 90 Second Tip #09

In this tutorial, you will learn how to open the same document in two windows! This amazing trick will help you edit faster because you...

My TWO-STEP PROCESS For Better Cut Outs! – Photoshop Select and Mask Crash Course

In this tutorial, you will learn my TWO-STEP PROCESS to cut out anything in Photoshop! You will learn to extract a foreground from a...

Photoshop Photo Effect: Creating A Gritty, High-Contrast, and Desaturated Look

Photoshop CC tutorial showing how to give photos a trendy, gritty, high-contrast, and desaturated look. You've probably seen a similar grungy effect in movie...

EASY Background Removal Trick for FAST Photoshop Vector Masks!

Learn this ridiculously Simple background removal trick using Vector Masks and Photoshop's Artificial Intelligence. Vector masks allow you to create cutouts with clean, smooth, and well-defined...

Comparing Canon’s New RF 85mm f/1.2 Against the Old EF Version

The guys over at DPReview TV recently set out to test the new Canon RF 85mm f/1.2L lens. But instead of simply shooting some...